Business Management

GDPR: I can help!

Infographic on GDPR

I’ve managed to build up a decent knowledge base on this GDPR stuff. The General Data Protection Regulation as its more formally known. I’ve been through the details, looked over the reports, read the white papers and started to make sense of it all. It’s complicated, but the good news is, a few simple steps…

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Personal AND Professional Profile? You’re Kidding Yourself…

Juli Brinksman pictured 'flipping off' the President of the USA's motorcade

I’m still meeting lots of people who think that they have two profiles on Social Media. It usually goes something like this: ‘I use LinkedIn for my professional network, and then Facebook for my friends and family’. Sometimes it goes further:’I wouldn’t want people in work to see what I’m up to in my social…

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GDPR: Make Your Marketing Data Compliant in Three Easy Steps

GDPR logo

I had some great feedback from the previous post Your Business Might Already Be Toast. And the question that’s coming up most is “Are my current marketing data up to scratch?” and “How do I make sure my email lists are compliant?” The chances are, unless you have been more than scrupulous with the collation…

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GDPR ALERT! Your Business May Already Be Toast!

  I’m sure you’ve heard about it, but do you know what it is? Everyone is talking about it, but no one seems to be taking action! I’m talking about the dreaded GDPR. General Data Protection Regulations¬†is what it is in full, and most people I know (SME’s I mean) know its got something to…

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My New Website is Here!

Its finally here, in planning for an age, I finally get to ‘launch’ my new site, all built by my own fair hand! With some help from Beaver Builder of course, highly recommended by the way. So whats the plan? After years of making everyone else loads of money, I’ve finally decided to go out…

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When everyone is right, how do we move forward?

I learned a long time ago that everyone is right. I’m one of those people with strong principles, and I’ve always seen it as my job to teach, show, or even cudgel others into the ‘correct’ (which means ‘my’) way of thinking. When this involves like minded people, and a few beers, everyone has a…

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Winning on Purpose

Do you know what you need to do in order to win? On purpose? I don’t mean what feeling you need to have, or what attitude you’d like to adopt, what the latest book has told you to do, or what the latest technological marvel is that you need in order to ‘make it’. Maybe…

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Why Your Change Programme Is Failing

I’m making a bit of a habit of working in transformational roles at present. Working with traditional media businesses in my case, and helping to steer them towards a digital mindset. It’s almost always about culture and neglecting that aspect of whatever change programme you are going to implement is going to lead to tears!…

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What Politicians Should Learn From Business

Please don’t worry, unlike a million others today I’m not going to use this blog to talk politics! This is a marketing and business blog, and I’m only interested in talking about what I’ve seen during the recent election in the UK that might be described as the ‘communications’ or ‘marketing’ of the various parties.…

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Want To Be Successful? Just wait…

I saw a one of those ‘inspirational’ pictures / quotes things the other day on Facebook. I must admit a fondness for this sort of thing, don’t judge me, you must do too, given how overwhelmingly popular these things seem to be! This one was a particularly good one actually, it was a picture of…

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