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Thoughts on digital sales and marketing, and everything in between!

10 Ways To Get Started on Twitter When You Haven't Tried It Before

By Tony | May 14, 2015 | 2 Comments

A very good friend of mine is keen to get started on Twitter. He isn’t very technically minded, having grown up in a different world, and so he’s a little nervous about my previous advice to ‘jump right in’! Neither did he want to start his journey with what he regards as ‘advanced books’ like…

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What Politicians Should Learn From Business

By Tony | May 8, 2015 | 2 Comments

Please don’t worry, unlike a million others today I’m not going to use this blog to talk politics! This is a marketing and business blog, and I’m only interested in talking about what I’ve seen during the recent election in the UK that might be described as the ‘communications’ or ‘marketing’ of the various parties.…

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Want To Be Successful? Just wait…

By Tony | May 5, 2015 | Comments Off on Want To Be Successful? Just wait…

I saw a one of those ‘inspirational’ pictures / quotes things the other day on Facebook. I must admit a fondness for this sort of thing, don’t judge me, you must do too, given how overwhelmingly popular these things seem to be! This one was a particularly good one actually, it was a picture of…

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The 'Social' Travel Agent!

By Tony | Feb 27, 2015 | Comments Off on The 'Social' Travel Agent!

A Twitter friend of mine @ian_vaughan recently messaged me with his exciting new website and asked me to take a look. I’m not a web designer, and even hesitate to offer much more than a consumers perspective on these sorts of things, but I must say what I saw really impressed me. The site called…

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How to Fail at Advertising

By Tony | Jan 13, 2015 | Comments Off on How to Fail at Advertising

View image | gettyimages.com I’ve had some nice feedback from the last post on this theme, How to fail in three easy steps. Its a nice format, a short and hopefully punchy few paragraphs of advice, and its inspired me to write maybe a couple of others on this theme. It amazes me how many…

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How To Fail In Three Easy Steps

By Tony | Jan 8, 2015 | 1 Comment

View image | gettyimages.com Over the years I’ve watched and learned from some of the best marketers, sales people, business men and women out there. I’ve read the books and watched the videos, and I’ve even been on the courses. Most of what I’ve learned has been in the form of being out there in…

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Confidence on Tap!

By Tony | Jan 6, 2015 | 4 Comments

I had a great letter from a good friend of mine the other day. He has been working on his business for a while now, and is really starting to make some head way. Over the last few years we have tried to help each other. Me with the old marketing advice, and he has…

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How to get more customers

By Tony | Nov 26, 2014 | Comments Off on How to get more customers

#154050297 / gettyimages.com I’ve had an email from a lovely lady called Christine who offers a very modern service. With more people working remotely and not wanting to get tied up in bricks and mortar offices, her ‘Virtual Assistant‘ services sound like a dream come true for busy executives. But like any new business Christine…

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The Magic Ingredient

By Tony | Oct 20, 2014 | 6 Comments

I’ve been thinking a lot about this lately. About culture, and change management especially. I’ve been asking myself if there is a single thing that’s really important to capture, to ingrain within the organisation. And I think I’ve worked it out – it’s purely and simply FUN! Anyone who’s been in business over the last…

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It's Too Late!

By Tony | Oct 10, 2014 | 2 Comments

#104821201 / gettyimages.com I’ve heard a lot of people talk about change lately. I’m talking business and specifically marketing change of course. This isn’t a political blog… I’ve heard a lot of people reflecting on the fact that the internet is changing everything. “Peoples behaviours are changing and so our businesses need to change to…

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