Archive for October 2014

The Magic Ingredient

I’ve been thinking a lot about this lately. About culture, and change management especially. I’ve been asking myself if there is a single thing that’s really important to capture, to ingrain within the organisation. And I think I’ve worked it out – it’s purely and simply FUN! Anyone who’s been in business over the last…

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It's Too Late!

#104821201 / gettyimages.com I’ve heard a lot of people talk about change lately. I’m talking business and specifically marketing change of course. This isn’t a political blog… I’ve heard a lot of people reflecting on the fact that the internet is changing everything. “Peoples behaviours are changing and so our businesses need to change to…

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